Hilton Watch

In a new display of relationship Benvin Industries, which began earlier in 2004, Nicky Hilton announced her new clothing line "Chick by Nicky Hilton”. It made its national debut at Magic, fashion's largest trade show held in Las Vegas, in August 2004. Using specialty chain retailer technology, Benvin are going to manage the Nicky Hilton brand with the department store distribution matrix. Also featured at the Dallas Market Center, Chick by Nicky Hilton was featured at and sold at hip boutiques like Kitson.

Nicky Hilton has been a fashion maven, having launched a successful handbag line in 2003. Now she is sustaining her place amongst the fashion community with "Chick by Nicky Hilton." With a shopper's passion and an artist's eye, Nicky has always dreamed of having her own clothing line while attending design school. With Benvin Industries tireless commitment to this launch, she is finally able to put her talents to work and live out her dream as a fashion designer.

Complete with bizarre, eccentric, hip, and trend-setting features “Chick by Nicky Hilton” reflects her own design style. A sophisticated funky edge of blazers, button-downs, jeans and tanks make up the clothes line say Nicky, “Chick” was my nickname, lovingly called by parents when I was growing up,"

To quote Nicky Hilton’s words, My love for fashion began as a little girl and I have been following trends ever since. I wanted to create a line that was a reflection of the couture houses that I have grown to love but on a scale that every girl could attain. Benvin Industries has given me the opportunity to bridge the gap between these two worlds."

The Hilton hotel heiress claimed that her latest creations were clothes her friends could wear, also adding that her designs would sell for far less than what she and her friends could afford to pay. She states, “I don't want to become one of those popular celebrities that hits their name on a tag and collects royalty checks." Moreover she studied at the Fashion Institute of Technology in New York and there fore everything on that runway would reflect her.

Great ovation and acclaim followed the casual wear line “Chick by Nicky Hilton”, and she is now ready with her new upscale clothing line, “Nicky Hilton Beverly Hills”.